In 2016 total sales from email were estimated to be in the region on £29bn. On top of that, 27% of marketers rate the email channel as ‘excellent’. GDPR regulation will be depriving many companies of a main source of revenue over the next few months as they come to terms with the new laws....
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N.B. This article serves as a guide and does not constitute legal advice. For official advice, speak to a specialist legal expert. May 25 is when General Data Protection Regulation, or GDPR as it’s known, rolls out. It could affect almost every business working with European consumer data...