Five Things You Need to Know About Black Friday

Seen as the biggest Christmas shopping event of the year, Black Friday and Cyber Monday are almost here! With the deals already begun and news stories surrounding the day everywhere, it’s difficult to ignore if you work in retail or eCommerce, or even just love shopping. The largest shopping...

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Instagram Redesigns Call-to-Action to Match Adverts

As a brand or a company, you’ll be more than aware of just how valuable social media is to your brand. If you work in social media, you probably spend most of your day on Instagram trawling through competitors’ photos, posting content and reaching out to potential new followers or users...

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Google’s Spooktacular Hallowe’en Search Trends

It’s the time of year where we carve pumpkins, go trick or treating and don ourselves in fancy dress costumes to celebrate Hallowe’en, or All Hallow’s Eve. The history of Hallowe’en is extensive, and represents the end of summer and the subsequent harvest, and is an...

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Google Extends its Presence to Mobile Payments

The further into the 21st century we go, the easier it is becoming to pay for things and the more convenient retailers are making consumers’ lives in order to spend their money on their products. It’s hard to believe that chip and pin has only been around since 2006 and contactless has...

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Facebook’s New ‘Explore’ Feed Takes Off

If you’re a Facebook user (and let’s face it, who isn’t these days!), you’ll be more than sensitive to any changes or updates that occur. If you’ve been using Facebook from the time it exploded in popularity back in the mid-noughties, you’ll be familiar with how...

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How to Boost Your Conversion Rate with Live Chat

You may have seen when shopping online or browsing a website that a little chat box appears, usually in the bottom right of your screen encouraging you to start a conversation with a brand representative. Most people will be familiar with the function now, but if you have never used the function or...

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